Who We Are
Ideas To Business Impact
AideExpert Advisory is a marketing, technology and business consulting firm which focuses on providing promising startups the necessary tools and strategy support to supercharge their growth. For larger enterprises, AideExpert provides the digital business strategy to grow, protect and optimize their businesses and progress towards digital business models.
Our actions are guided by the core values of our firm
Striving for excellence
We believe excellence is a way of being, not an end goal. We strive to continually raise the bar for ourselves and for our clients, in order to achieve exceptional results
At AideExpert Advsiory we believe in exploring people's true potential -whether in our clients' organisations or our own. It is thanks to this deep and enduring commitment that we can be a catalyst for transformational change
We look at learning as a way of life. It’s what we practice every day. Our culture is built on self directed learning, mentoring and pioneering research. It's this culture that keeps our people and our clients at the leading edge of management and technological thinking.
Your digital business strategy is your source of competitive advantage, therefore we adhere to the strictest levels of client confidentiality during our engagements and beyond
We are committed to being a candid advisor. We believe clients hire us for our independence and our objectivity, therefore we never shy away from telling the hard truths business leaders must confront in order to move forward.
We believe that the quality of our advice is rooted in the diversity of our people, their commitment to your success, and their passion for overcoming your toughest challenges.
Invested in your success.
When you work with our people you aren't just working with highly skilled consultants, you're also collaborating with owners and entrepreneurs, whose long-term professional progress is intimately linked to your business success
Invested in your success.
Our wider view of talent brings a diversity of backgrounds, experiences and perspectives to our teams, helping foster a culture of critical thinking and discussion. So you can rest assured that our strategic recommendations have been tested from every angle
Invested in your success.
Our team brings experience from markets, businesses and leading universities around the world. Combining a global perspective with our deep India expertise.
Co-Founder, AideExpert Advisory
Sandeep is the Co-Founder of AideExpert Advisory. He brings over 25 years of multi-sector experience spanning Media, Automotive, Manufacturing, Software, Hardware and IT Services. He has a strong international focus and demonstrated capability in creating & leading winning teams at local and global levels.
A recognized turnaround expert and thought leader with strong industry presence and the ability to drive digital transformation for organizations. He has played the roles of COO, CIO and CTO in multiple US based MNCs.
Sandeep blogs about technology and society and has been speaker and panelist in numerous events around the world.
Sandeep is a MBA from Warwick Business School, UK and Bachelor in Computer Science from Pune University.
Arun Gupta is a industry recognised CIO/CTO with 35+ years experience as an iconic business focused technology executive. Arun specialises in IT Strategy and delivering business value from transformation programmes. After an illustrious career with CXO roles in Shoppers Stop, DSP Merrill Lynch, Great Eastern Shipping, DHL etc., as a consultant Arun has addressed multiple other industries too. Arun is part of board of directors for Hemas Holdings, Locuz and has co-founded a security startup FortyTwo42Labs.
Rajeev has had a stellar career as a manufacturing CIO for past 30+ years in MNCs like Johnson Controls, Adient and Sigma Electric. As a Global CIO, Rajeev has led multiple digital strategy projects focused on IIoT and Industry 4.0 across the world.
Rajeev has won dozens of awards for his Industry contribution as a CIO and he mentors many startups in association with ASSOCHAM and CII. He is passionate about digital twins, AR/VR implementations, multi cloud adoption and infrastructure security especially in the manufacturing sector.
Krishna Kumar (KK) Padmanabhan
KK comes with 30+ years of IT & Services experience. He has led global engagements for clients from Americas, Europe, Australia, Middle East and India. He has helped win multi million dollar deals and grow accounts with P&L responsibility. His strong Retail experience spans multiple industries such as CPG, Logistics, Insurance, Manufacturing, Travel & Hospitality.
Head of Research
Neeraj comes with two decades of Market Research & Strategy Development work experience spread across India, Middle East & Africa and APAC regions. He has developed a broad business perspective working at truly global organizations like Nokia, Pepsi and Microsoft. He has gained hands-on market research experience at Nielsen, Research International India.
Neeraj leads the research team at AideExpert Advisory.
Advisor Marketing Strategy
Gajanan is a passionate entrepreneur and a digital marketing enthusiast. He carries nearly a decade experience of in offering strategic marketing solutions to startups/SMEs and a few fortune 500 brands. He has been cited by World Marketing Congress among the Top 50 Most Influential Digital Marketing Leaders in 2016 and the Top 100 Smartest Marketing Leaders in 2017.
S Balasubramaniam (Suby)
Ex-CFO Zensar, RPG Group. Mentor & Coach